Loupilo

Loupilo

A fresh perspective on usability

Find the friction.
Make it feel effortless.

Find usability friction in your screens, understand what needs attention, and decide what to improve.

Two sketched interfaces linked by a review loop
A small loop. A useful signal.

From interface to informed next step.

  1. Bring a flow

    Start with screens from the web, Figma or your AI build.

  2. Add context and intent

    Describe who it’s for and what they need to achieve.

  3. Inspect the evidence

    Find friction and understand what needs attention.

  4. Learn and iterate

    Choose what to change, then review your next iteration.

Register interest Explore a sample report
Your context travels with you

Map once.
Reuse across revisions.

Bring what you already know about your users into each review.

Example archetype mapping

Profile name → Name
Decision drivers → Decision drivers
Failure conditions → Failure conditions

Two complementary perspectives

Review the interface.
Then add the user’s lens.

Heuristic review

See which interface issues need attention and what you could change.

SEQ review

Estimate task ease for a simulated user archetype.

Sample reports

See how both review methods approach the same fictional guided setup flow.

SEQ review

See how a simulated first-time user might experience the task, with an ease score out of seven.

View sample SEQ report

Know what the signal means

Use the findings to decide what to improve and which questions to take into user research.

Pilot access is by invitation. Register interest to hear when access opens.